Companies that banked on the rapid reversal of the “Great Resignation” are instead experiencing a seemingly unstoppable drain of talent from their ranks. In September 2021, 4.4 million employees left their jobs – slightly higher than in August 2021. Experts predict that the Great Resignation could last well into 2022, and its lingering effects could last even longer.

The ongoing talent drought has left employers in many industries searching for effective ways to attract talented, loyal employees. Many of them have gone the obvious route, offering higher starting pay and lucrative bonuses for employees to stay in their jobs for a specified length of time.

These strategies aren’t paying off for employers, though—the 10.4 million open jobs in the United States alone evidence enough of that. Top-tier pay and promises of bonus money aren’t enough to lure professionals who have grown accustomed to freedom in the ongoing pandemic.

Voluntary benefits could be the answer.

If extravagant bonuses and high salaries aren’t enough to attract experienced, valuable employees, what will?

As it turns out, showing potential hires that you and your company care about them as individuals is the key to adding dedicated, knowledgeable employees to your organization.

In a physical environment, this could be achieved via face-to-face contact – employee liaisons could connect with employees one on one to make sure their needs and goals were adequately understood and supported.

In today’s hybrid environment, though, demonstrating a sense of responsibility for your employees’ well-being isn’t so easy.

Voluntary benefits can bridge the gap.

You don’t have to spend all day calling and messaging employees for them to feel recognized and valued.

Voluntary benefits – particularly wellness benefits – clearly convey that you value your employees as people rather than simply as “cogs in a machine.”
What are voluntary wellness benefits?

Voluntary wellness benefits are resources your employees can access to improve all areas of their lives – personal goals, professional aims, relationships, and many more.

People typically think of Employee Assistance Programs (EAPs) when “wellness benefits” are mentioned. But there are many other types of benefits that employees can benefit from, including:

  • Yoga, Tai Chi, or meditation sessions
  • Online fitness training and workout videos
  • Educational resources for holistic wellness
  • Nutrition coaching
  • Weight loss coaching
  • Mentorship
  • And many more.

These investments in your employees can produce tremendous ROI in terms of having a dedicated, engaged team of professionals who want to succeed with you and your company.

Want to know more about how voluntary benefits can help you attract top-tier employees? Contact a member of our team, we welcome the opportunity to be a resource.